Reception for Fair Trade London Leader

About Sophi Tranchell

She is  the chair of the steering committee to make London a Fairtrade City and Managing Director of Divine Chocolate Ltd, the pioneering Fairtrade company co-owned by farmers. Over the last eight years, she and her team have built the company and the brand from a wonderful idea to a dynamic robust business turning over £10 million with £500k profit. She has been a tireless champion of the company's mission to improve the lives of smallholder cocoa farmers in West Africa through a fairer trading relationship, and is an innovative marketeer, creating a brand that delights and engages consumers.

2007 saw the first Dividend paid to the farmers as shareholders, and on Valentine’s Day 2007, the USA company Divine Chocolate Inc was launched with a briefing on Capitol Hill and front page coverage. Sophi is also a founding trustee of Trading Visions, an education charity established to build awareness of fair trade issues and to amplify the voices of smallscale producers.

In 2007, Sophi won the Real Business /CBI First Woman award for Retail and Property. Divine was voted Best Social Enterprise at the Enterprising Solutions Awards and Sophi was invited to become one of the Social Enterprise Ambassadors. Sophi was elected director and vice chair of Social Enterprise London.